As inventor I like to chat with ChatGPT because :
- it always answers my questions, no matter how stupid they are
- it gives me an alternative point of view
- it saves me a lot of time
Seven years ago fidget hand spinners were very popular. When I asked ChatGPT to describe the current situation , it answered me the following.
Several factors contribute to the stagnation of the
fidget hand spinner market:
1. Saturation: The market became oversaturated with a
wide range of fidget spinner products, leading to increased competition and
price wars. This saturation can make it challenging for new products to stand
out without unique features or innovations.
2. Fad vs. Longevity: Fidget spinners were initially
seen as a trendy fad rather than a long-term product category. As with many
fads, the initial hype and demand eventually waned, resulting in a decline in
consumer interest and sales.
3. Lack of Innovation: The lack of significant
innovation or new ideas in fidget spinner design and functionality has
contributed to the market stagnation. Without new features or improvements to
attract consumers, the appeal of fidget spinners may diminish over time.
4. Shifting Consumer Preferences: Consumer preferences
and trends in the toy industry are constantly evolving. As new toys and gadgets
enter the market, consumer interest may shift away from fidget spinners towards
other products that offer novel experiences or benefits.
While the fidget hand spinner market may be
experiencing stagnation without new ideas, there is still potential for
innovation and revitalization within the category. Introducing unique features,
materials, designs, or incorporating technology can help reinvigorate interest
in fidget spinners and attract new consumers.
Additionally, exploring new market segments, such as
stress relief tools for adults, educational fidget toys for children, or
customizable spinners, can provide opportunities for growth and differentiation
in the fidget spinner market.
Overall, the fidget hand spinner market may benefit
from fresh ideas, innovation, and strategic marketing efforts to reignite consumer
interest and drive renewed growth in the evolving toy industry landscape.
So, all I need is to find "fresh ideas, innovation to reignite consumer interest and drive renewed growth in the evolving toy industry landscape."
Hand-held electronic games were very popular in 80s. One can say that such games were forgotten forever .
But let us look carefully at the current hit , called "Pop it".
It looks as a reimagined hand-held game from 80s!
I asked ChatGPT if it is so and got an answer.
The success of the POP-IT game, a tactile sensory toy
that has gained popularity for its satisfying popping sounds and textures,
demonstrates that hand-held games and toys can still capture the interest and
engagement of consumers. While the POP-IT game is not a traditional electronic
game like those popular in the 80s, it falls under the category of hand-held
tactile toys that provide sensory stimulation and interactive play.
The success of the POP-IT game highlights several key
points that suggest hand-held electronic games still have a chance in the
market:
1. Tactile and Sensory Appeal: Hand-held toys like the
POP-IT game offer tactile and sensory experiences that appeal to a wide range
of users, including children, teens, and adults. The satisfying popping sounds
and textures of the POP-IT game engage the senses and provide a unique play
experience.
2. Simple and Addictive Gameplay: The POP-IT game's
simple yet addictive gameplay has contributed to its popularity. Hand-held
electronic games that offer intuitive gameplay mechanics, quick play sessions,
and a sense of satisfaction can attract and retain players.
3. Nostalgia and Retro Appeal: Hand-held electronic
games that tap into nostalgia, retro designs, or classic gameplay mechanics can
resonate with consumers looking for a sense of nostalgia or a break from
digital screens. The success of retro-inspired toys like the POP-IT game
suggests a market for nostalgic and classic gaming experiences.
4. Innovation and Novelty: Hand-held electronic games
that innovate with new features, technologies, or gameplay mechanics can stand
out in the market and attract consumer interest. Creative ideas, unique
designs, and interactive elements can differentiate hand-held games in a
competitive toy industry landscape.
While the success of the POP-IT game may not directly correlate with traditional hand-held electronic games from the 80s, it does showcase the enduring appeal of tactile, interactive toys that offer engaging play experiences. By incorporating elements of tactile stimulation, sensory play, simplicity, nostalgia, and innovation, hand-held electronic games have the potential to capture consumer attention and carve out a niche in the evolving toy market.
Last phrase sounds like a project scope for me : By incorporating elements of tactile stimulation, sensory play, simplicity, nostalgia, and innovation, hand-held electronic games have the potential to capture consumer attention and carve out a niche in the evolving toy market.
As an experiment , I took an old idea of hand-held electronic golf game made by Radica.
I have made a prototype of the electronic game with classic fidget hand spinner as a game controller . First prototype was made from my lunch box, old fidget spinner and used Arduino modules. I called this game "Spinner Masters" as it has scoring system as a real golf game.
1" OLED display seems to be too small, so I made a LCD version too.
As in real golf one can find 18 "virtual" holes in my game . In order to move "virtual" ball from the first "virtual" hole to the last one, player has to rotate spinner as a game controller. Every "stroke"in this game must be performed with specific force and speed with a reference to the current position of the "virtual" ball.
When I explained ChatGPT my game and asked it to prepare several OSBS ( one sentence benefit statement) , I got the following :
- "Experience the perfect blend of focus and relaxation with our innovative stress relief game, combining the nostalgia of hand-held electronic games with the tactile satisfaction of a fidget spinner and the strategic challenge of golf."
- "Elevate your stress relief routine with our unique desktop spinning game, offering a refreshing twist on hand-held electronic games by incorporating a fidget spinner and the strategic elements of golf."
- "Rediscover the joy of gaming while relieving stress with our inventive desktop spinner game, where the fusion of hand-held electronic games, fidget spinners, and the scoring system of golf creates a captivating and therapeutic experience."
- "Enhance your productivity and well-being with our one-of-a-kind stress relief desktop game, harnessing the power of hand-held electronic games, fidget spinners, and the calming rhythm of golf to provide a rejuvenating break from work."
"Immerse yourself in a unique stress-busting experience with our desktop spinning game, combining the simplicity of hand-held electronic games, the tactile satisfaction of a fidget spinner, and the strategic challenge of golf to help you find balance and relaxation."
It looks that ChatGPT is much better specialist in marketing than I .
Imho, target group for this game is formed by 35+ men who spend working hours in office , dreaming about golfing holidays.
As an invention, this idea was submitted as utility patent application a month ago.
Now I am looking for a toy\game company for licensing.
